Is anyone else asking themselves how we are already thinking about Christmas gifts? It seems like summer just ended? We know we are! With the holiday giving season fast approaching, we have put together our basic baby co. baby holiday gift guide. We hope this will...

At basic baby co. we have decided to pay it forward in support of mental health! For each and every customer review we receive we are currently donating to either the Canadian Mental Health Association or Mental Health America (depending on the country our customer...

It goes without saying that pregnancy is a period of change, both physically and mentally. Although it can look different for many women, there is inevitably an element of unpredictability. While some women go through pregnancy relatively unscathed, it can prove to be more difficult for others,...

So, you know that crying is perfectly normal for a newborn, but your baby cries all the time! You have tried everything. Your little one is fed, burped, changed. You have rocked your baby for hours, walked for miles, sung every lullaby you know. You...